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Old SEO vs New SEO: Understanding the Evolution of Modern SEO and How to Apply It in 2026

• admin
• September 7, 2021
• 5 min read

For years, SEO was mostly mechanical: repeat keywords, collect backlinks, add an optimized title, and watch rankings climb.That era is over. Between 2018 and 2026, Google completely reshaped the SEO landscape through massive advancements in natural language processing (BERT, MUM), AI-driven search (SGE), and a stronger focus on user experience (Core Web Vitals, behavioral signals). […]